Research Agenda

We partner with institutions and organisations to fulfil our research mission and advance the notion of professionalism.

The Executive MBA (Professional Practice) candidates are the contributors and beneficiaries of this programme.

The process of becoming more professionally orientated starts with pledging towards a Code of Conduct. In general, a Code of Conduct is a set of principals outlining the social norms, responsibilities and practices for an individual or organisation.



cannot prevent inappropriate behaviour but it does tell something about a person or organisation and the seriousness to commit to a level of behaviour and service excellence. Professionality should be looked at as a “system of internal control” that establishes trust with stakeholders.

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